Wake-up makeup

(Nancy was interviewed for this article; half way down are her FAQ's)

Permanent cosmetics mean never having to take time to apply new color

By KRISTI L. GUSTAFSON, Staff writer

First published: Saturday, May 31, 2003

Angel Morrow doesn't have to bother applying eyeliner each morning. It's already there, thanks to permanent makeup -- a process in which dye is injected beneath the skin, like conventional tattooing but not as deep.

For Morrow, between getting her 4-year-old son and herself out the door early every weekday, time was tight. Now the 29-year-old's post-shower ritual takes a mere five minutes, down from 20.

Permanent makeup, also known as micropigmentation, became popular in the United States nearly 20 years ago, according to the Society of Permanent Cosmetic Professionals. Today the organization has 1,300 members nationwide, but an exact count of how many people are performing micropigmentation is impossible: In New York, as in most states, permanent makeup technicians, unlike tattoo artists, are not required to have a license.

Cosmetic micropigmentation procedures include lip color, eyeliner and eyebrow enhancement.

"Permanent cosmetics is a huge time-saver," says Marjorie Grimm, publicity director and president of SPCP. Busy women are the industry's main clients, especially mothers who work outside the home. Locally, the primary audience is 35- to 55-year-old women, according to the only two permanent makeup technicians listed in the Capital Region phonebook.

A tidy appearance: After hearing about micropigmentation from friends, Morrow sought out permanent makeup two and a half years ago for professional as well as personal reasons. As a human-resource specialist and trainer for Eckerd drugstores, she often gives group presentations, meaning a tidy appearance is for her a job requirement.

"I don't have to worry about reapplying my makeup or it smearing," says Morrow. Being a contact-lens wearer also made her a prime candidate for micropigmentation, as eye makeup can irritate contacts.

The fair-complexioned blonde had her eyebrows done a light brown and had a slate-colored eyeliner applied.

"I wanted to get it done so bad," she says. "But I didn't just want to go into it not knowing anything."

That's the right approach, experts say. Micropigmentation is an invasive procedure and should not be undertaken lightly.

"If it's not done correctly, there is an increased risk of infection," says Judith Mysliborski, a dermatologist with Capital District Dermatology Associates in Albany. Signs of infection include redness, excessive swelling, tenderness or puss, she says, and infections need to be treated with antibiotics, she says.

But, if done correctly, it can be cosmetically enhancing, Mysliborski adds.

Taking the plunge: After researching the subject and identifying local technicians, Morrow chose The Beauty Parlour, Center for Permanent Make-Up in Clifton Park. After a consultation, which included a patch test to make sure she wouldn't have a allergic reaction, Morrow was set. (While an immediate allergic reaction may not occur, one can occur weeks, months or even years later, says Mysliborski.)

"I was a little nervous," Morrow says. "But it didn't hurt at all."

The application process involves numbing the area with a topical solution and injecting the color with a fine needle. Morrow's procedure -- both brows and bottom-lid eyeliner -- took about an hour.

There was a small amount of swelling afterward but no pain, she says. Ice helped eliminate the swelling within a day. "It felt like the tiniest little sting. I barely felt a thing." The procedure cost $350. Morrow is happy with the results.

"It looks so natural, and people never know it's not real unless I tell them," she says. Another plus: "My makeup isn't going anywhere when I swim or exercise."

In fact, Morrow says she is so pleased with the results that she had her top eyelids done Thursday and is planning a routine touch-up for the rest of her face -- three to five years from now.

"The skin's natural rejuvenation process causes the makeup to fade eventually, especially because the color is only penetrated a millimeter into the skin," says Joannie Mastroianni, owner of The Beauty Parlour, who applied Morrow's permanent makeup. Tattoo ink, in contrast, goes in about 2 millimeters. Also, tattoo ink is made from carbon-based dyes, whereas pigmentation comes from iron oxide, a product found in blood. Because micropigmentation colors are formulated for the face, they are not as intense as those used in tattoos, and have a lifespan of only five to eight years.

Custom mixes: Pigments are custom-mixed to create natural, subtle results.

"It's not like there's just brown, black and blonde," says Laura Spratt, owner of A Unique Salon in Latham, which also applies permanent makeup. "Just like you customize someone's hair color or face makeup, everyone has a slightly different hair and skin tone."

The treatment can be used to correct cosmetic problems, such as sparse, overplucked or uneven eyebrows, a pale or thin lash line or narrow, scarred or uneven lips, says Spratt.

And sometimes the reasons are medical. About a third of Spratt's clientele suffer from alopecia or hair loss from long-term chemotherapy. Permanent makeup also can camouflage scars and create the nipple and areola area of the breast after a mastectomy or breast reduction. Other clients have muscle disorders or weak eyesight that make applying makeup difficult.

Sandy Boccio has multiple sclerosis. Her vision is impaired, and the muscles in her right arm don't always work properly, making it virtually impossible for her to apply her own eyeliner.

"My husband used to tell me what a terrible job I did," says the 59-year-old Westmere resident. After having permanent eyeliner applied earlier this month, she says, "Now I don't crab about doing my makeup each morning.

"I'm so thrilled with it," she says. "I feel so much better about the way my makeup looks, and it's one less thing I have to worry about."

FACE VALUE

Where to get permanent makeup locally:

The Beauty Parlour, Center for Permanent Make-Up, 1548 Route 9, Clifton Park. 669-4239

A Unique Salon, 599 Watervliet Shaker Road, Latham. 713-2023

CLOSER LOOK AT COSMETIC TATTOOING

What is permanent makeup?

Permanent makeup goes by several names (micropigmentation, intradermal pigmentation and dermapigmentation), which all refer to the technique of cosmetic tattooing, similar to that of body tattooing, which has been done for thousands of years.

What can permanent makeup do?

Colored eyeliner can enhance your eyes and make blue eyes appear bluer or green eyes look greener. Lash enhancement gives the illusion of longer or darker lashes. It fills in sparse or absent brows. Lips can be made to look fuller and more youthful. Lipstick will no longer run or wear off. A scar, blemish or bad feature can be erased.

Does the application hurt?

Everyone has different tolerances to pain. Good topical anesthetics are now available, which are typically applied to the area being treated. The area becomes quite numb and clients usually experience little discomfort.

Will I look good right away?

Yes, usually clients experience minimal or no swelling or discoloration. If this does occur, it is usually minor.

Will the pigment fade after the first application?

Yes, however this is normal. That's why one or two touch-ups are sometimes recommended within two to four weeks following the initial application.

Is it really permanent?

Once the pigment has been effectively deposited in the dermal layer, pigment will always be there, even if it is bleached out by the sun or other environmental factors. It is not uncommon for a client to wish to have a "refresher" touch-up a few years later to brighten the existing color.

How long do the procedures take?

Usually at least an hour for each procedure, which includes discussing color preferences, assess skin tone, etc.

Do I need to do anything special after I have micropigmentation?

You will be given instructions at the time of treatment, most of which are common sense. Not following directions can cause the pigment to lift or fade prematurely.

Should I bring anything special?

If you wish to match a lipstick or eyebrow pencil, bring it.

Can I wear other makeup in addition to my permanent makeup?

Yes. You can use cosmetics of any type or color you choose (but only after the area has healed).

Is it possible to be allergic to the pigments?

Extensive research and testing has been done by the medical and cosmetic industry to develop non-reactive pigments. It's extremely rare to be allergic to the pigments.

Answers by Nancy LaTouche, permanent-makeup technician and owner of the Always Look Your Best, located in Corona del Mar, Calif. Her Web site is http://www.alwayslookyourbest.com.


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